Arabian Travel Market 2023 launches sustainable stand award

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ATM introduces a ‘Best Stand Build Incorporating Sustainability Initiatives’ for the 2023 annual exhibitor awards to recognise exhibitors which have made distinctive efforts to scale back their environmental affect and help the UAE’s web zero dedication.

Arabian Travel Market (ATM) 2023, which is being held on the Dubai World Trade Centre from 1–4 May 2023, will characteristic a sustainability class at its annual exhibitor awards subsequent yr for the primary time. The resolution was taken to recognise exhibiting organisations which have thought of the affect that their stand can have on the surroundings and the efforts they’ve made to cut back and or offset their carbon footprint.

Danielle Curtis, exhibition director ME, Arabian Travel Market, mentioned: “We are conscious of the unimaginable quantity of effort and funding that goes into designing, constructing and manning exhibition stands at Arabian Travel Market.“Since its inception, the ATM exhibitor award programme has not solely recognised these efforts, however has additionally inspired thrilling, recent and inventive concepts.

“For our 2023 event, we wanted to include a category that provided synergy with our official theme, ‘Working Towards Net Zero’ and furthermore one that supports the UAE’s broader net zero commitment as well as RX’s mission to deliver Net Zero Carbon events by 2040.” “The sustainability award will be open to all exhibitors who can nominate themselves with a justification against certain criteria that will be clearly laid out in the ATM operations manual,” added Curtis.

The standards will embrace using bio-degradable, reusable and recyclable supplies for the stand construct options, digital advertising and marketing supplies, restricted single use plastics, decreased freight and logistics emissions, waste administration, in addition to recycling and or reusing the stand for a number of occasions, plus carbon offsetting initiatives.

The award might be judged prematurely of the present by the ATM operations workforce, with recommendation and help from an unbiased sustainability professional and the winner might be introduced onsite together with the opposite award class winners. These will embrace Best Stand Design, Best Stand for Doing Business, Best Stand Feature and Best Stand at ATM Travel Tech.

The Best Stand Design award has additionally been revamped and is now extra inclusive with two awards, one for stands above and one for these lower than 150 sq. metres. For stands over 150 sq. metres ATM has added further standards that can take into account pre-show and onsite promotions to draw guests.

The judging for these awards will happen as traditional on day two of the present (Tuesday 2nd May), with all winners introduced on day three (Wednesday third May), with a panel comprising of commerce journalists and trade commentators. “As usual, the judging panel will have an exceptionally difficult job, comparing creative design, people skills and business-friendly appeal. So, for the 2023 awards along with the winners, we will publish up to five shortlisted stands in each category to recognise their considerable efforts,” added Curtis.

ATM 2023 will provide world journey commerce professionals a imaginative and prescient of how the journey and tourism trade will look within the coming years by sharing new and insightful commentary from specialists from around the globe, creating vital enterprise alternatives over the course of the four-day occasion. Each yr, ATM highlights particular facets of journey that might be pivotal in figuring out the path the trade will take shifting ahead. The present will discover how modern sustainable journey traits will evolve and establish methods for progress inside particular key vertical sectors.

The ATM 2023 convention programme is being particularly developed to deal with sustainability points throughout the journey and tourism trade, with commentary from management figures representing quite a lot of sectors akin to Destinations, Travel Technology, Airlines, Cruise, Hospitality, Car Rental and Hotels. ATM 2022 attracted over 24,000 guests and hosted over 31,000 members, together with 1,600 exhibitors and attendees from 151 nations, throughout ten halls at Dubai World Trade Centre.

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