China sees significant growth in travel for this year’s Mid-Autumn Festival

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The Chinese Ministry of Culture and Tourism studies that 107 million home journeys had been recorded throughout this year’s Mid-Autumn Festival vacation.

This marks a 6.3 p.c enhance from the identical interval in 2019 simply earlier than the pandemic.

The ministry additionally noticed regular growth in the variety of cross-border journeys, because the National Immigration Administration reported a complete of shut to five.26 million through the vacation interval. Likewise, the typical variety of cross-border journeys confirmed an 18.6 year-on-year enhance, clocking in a median of 1.75 million journeys a day.

Authorities additionally famous that the first travel decisions for customers through the vacation had been two-to-three-day self-driving getaways and high-speed rail journeys to close by locations.

Leaning into custom

Online travel companies supplier Ctrip reveals that many travellers opted for actions centred on conventional cultural components through the Mid-Autumn Festival vacation. Such actions included collaborating in lantern gala’s, watching fireworks, boating to admire the moon, and touring conventional gardens in Hanfu.

By combining seasonal celebrations and conventional cultural components, numerous areas expanded their consumption and experiential choices past conventional moon-gazing actions. The central metropolis of Wuhan, for instance, revived a large-scale firework present that had been absent for over a decade, ensuing in a 20 p.c surge in native tour bookings in comparison with the earlier three-day Dragon Boat Festival vacation.

Meanwhile, scenic spots supreme for moon watching in small cities have caught the eyes of younger travellers. For occasion, Mingyue Mountain in Yichun, Jiangxi Province, identified for its moon-chasing zip line that includes the most important drop in Asia and the best mountain lake in the Jiangnan area, has develop into a well-liked vacation spot for younger individuals to chase the moon through the vacation.

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